MAGICIAN archetype
Intuitive | Healer | Visionary
You're a transformation junkie who will never tire of learning about the world and yourself. You're so wise and intuitive some think you've got supernatural powers. Your audience hangs on your every word because they know you're always on the cutting edge and will help them become the best versions of themselves.
THEIR natural state
Solving unsolvable problems with science and spirituality
Turning messes into miracles
Manifesting change
THEIR state of mind
Holistic
transcendent
Empowering
Wise
Metaphysical
Instinctual
Healing
Charismatic
Intelligent
Spiritual
Self-improvement
THEIR turn offs
Dream Crushers
Vanity
Egotism
Cruelty
Pessimism
THEIR voice & vibe
Thought provoking
Ethereal
Charismatic
Experiential
Transformational
Shapeshifting
Inspiring
Magical
THEIR content & products
Is equal parts science + spirituality
Is laced with mindfulness
Taps into their customer's mysticism
Embodies metamorphosis
THEIR customers are chasing
Feelings: Whole, Aligned, Fulfilled
Mood: Mystical, Aspiring, Insightful
Lifestyle: Higher Consciousness, Future Proofed, Born-again
creator celebrities
George Lucas
Steve Jobs
Dalai Lama
Tony Robbins
Oprah
Sean Puffy Combs
creator big brands
Polaroid
Lululemon
Walt Disney
Dyson
Tesla
TED
there are four shades of the
MAGICIAN archetype
01
02
03
04
the
ALCHEMIST
BELIEVES NOTHING IS IMPOSSIBLE
Uses a combination of facts (science) and intuition (spirituality) in order to transform one thing into something entirely new.
the
SCIENTIST
HAS TO SEE IT TO BELIEVE IT
Questioning and curious they want to see what things are made of and then use that knowledge to be a change agent in the world.
the
ENGINEER
USES A STRUCTURED APPROACH TO PROBLEM SOLVING
Transforms creative energy into practical expression. Logical and curious, they are who you want to turn to for solutions to everyday problems.
the
INNOVATOR
IS AN
IDEA MACHINE
With high intellect and limitless ability, they thrive on change and are not afraid of taking risks to get to a solution.