Pour & Paint
Where affordable meets DONE For You IN A DAY!
Pull up a barstool. There’s a BETTER WAY!
Say NO to another month in “logo limbo!”
Say NO to changing your color palette more than you change your underwear.
Say NO to template hoarding, Pinterest porn, and design-fueled day drinking binges.
Say NO to looking (and feeling) like you're in the lemonade stand leagues.
Creating a red carpet ready brand identity doesn’t have to break your balls, your budget, or your spirit - and, no, you don’t have to cave on originality either.
It’s so much easier than you think.
YOUR BRAND IDENTITY IS A DESTINATION.
And that destination is your happy place (and not the kind that you go to in your mind when dunking your head in a barrel of vodka isn’t an option).
That real spot you go to unwind from life and untangle your day… week… month… year!
IT’S THE “CENTRAL PERK” OF YOUR BRAND.
Where would you spend all your time if you could? Perhaps…
Think long and hard because…
THIS IS THE MUSE FOR YOUR ENTIRE brand IDENTITY.
It’s the only creative influence you’ll ever need.
The stylistic nuances of the tile work.
The geometric nature of the wine racks.
The pattern on the wall coverings.
The finishes on the furniture.
The edgy art and breathtaking views.
RIGHT THERE AT YOUR FINGERTIPS.
No driving, clicking, or mind transplanting involved.
All the inspiration you need to get your brand identity done and dusted (for you) in a matter of weeks is painted all over this happy place.
Once you have that, I can take care of the rest. Pour & Paint Branding Bar is where affordable meets custom. You choose your brand identity assets (color palette, logo suite, font theme, pattern suite, image templates, and photography styling) from my vast identity collections and I customize every one of them so they scream YOU!
Here’s how easy brand identities are when you do them Pour & Paint style...
As soon as you belly up to the bar and pay your tab, you'll be given instant access to the Teachable dashboard where you can start working on your Getting Started Brief, which will guide you through the pre-work that needs to be completed before you can start picking the pours for your brand identity. Things like describing your happy place in graphic detail, creating your mood board, and building your brand photography suite - all of which will inspire the creative direction for your entire identity.
SAMPLE THE pours
As soon as your Getting Started Brief is completed, your brand identity tasting will begin. You’ll then be granted VIP access to my fully-stocked asset collections so you can “pour” over the concepts and start selecting the ingredients you want to include in your signature cocktail brand identity.
Pour & Paint Branding Bar includes seven stunning assets, each with its own premium collection of pours (also known as concepts). All collections are loaded with a broad spectrum of styles and aesthetics.
**Side Note: You have the option to forgo any of the assets listed below if there is another type of asset you need instead. For example, if you don't need image templates, you can opt for PDF cover templates, or letterhead and a business card template. This entire package will be customized to meet your specific needs!
48 pours in collection
66 Pours In Collection
30 Pours In Collection
54 Pours In Collection
98 Pours In Collection
60 Pours In Collection
30 Pours In Collection
PICK YOUR pours
Using the flight board Creative Brief I provide, you’re going to select the pour that best captures the vibe of your happy place for each of the seven assets - tasting menu style. Don’t worry if some things aren’t quite right, I’ll help you make it all perfect.
Iconic, Action & Accent colors defined
Main, Secondary & Submark Logos
Headline, Sub headline, Accent & Body Font Defined
Two Patterns (in color variations across Palette)
Four Nuances (In Color Variations Across Palette)
Three Styles (In Two Photo variations each)
five Square OR Pin Sized (in three Color Variations )
Once you’ve completed your Creative Brief I’ll send you a link to schedule our first Zoom chat where we will…
schedule design day
I know you’d rather make the creative decisions and leave the design work and heavy clicking to the pros which is why all of my Pour & Paint brand identities are 100% done for you!
With both your Getting Started Brief and your Creative Brief in hand, along with any epiphanies had during our Mixology Session, we'll schedule your design day. On YOUR day (and it will be all yours!) I'll get to work concocting a brand identity so stunning it’s going to make your market jealous, your customers thrilled, and your family proud.
MOCKUP TASTE TEST
It’s one thing to fall in love with ingredients. It’s a whole other to say forever to the final product! I want to make sure you’re 100% in love before you say “I do” to your identity, so a proper taste test is the next order of business.
After your Mixology Session, but before your design day, I'll send you a mockup bundle (like the one shown here) that’s styled with each pour you’ve selected so you can see your brand identity start coming together - just like it’ll look in the “wild.”
You’ll then have the chance to request any tweaks or adjustments you want made to the pours you've chosen (things like color, fonts, etc.). You and I will work through these updates together and updated mockups will be provided for final approval. Final approval will need to be made at least one week prior to your design day.
On your design day, I'll boogie back into my laboratory to create all of your brand assets - including all the variations you want. Variations may include color variations, photography variations, or spatial variations, depending on the asset.
Throughout your design day, I'll be sending you screenshots (via a messenger platform) for your feedback and approval as we work through the list of assets we created during the Mixology Session.
Every step of the way, you'll have the opportunity to request any changes you’d like made at the variation level (i.e change the color combination used on an image template, swap out a photo used in a photo style, etc.) until each asset is absolute perfection.
Brand Identity delivered
Within 2 business days after your design day, I'll send you a Google Drive link where you can download high resolution .pngs and .ai versions of each and every one of your brand identity assets so you can swan-dive into content creation right away!
Yep, you heard me right! Not only do I provide high resolution transparent versions of all of your assets but I also provide the editable Adobe Illustrator source files to boot. NO ONE ELSE DOES THAT!
ROLL OUT SESSION
Along with your final files, I'll send you a link to schedule your second Zoom chat with me where I’ll help you nail down exactly how to roll out your new brand identity into your images, website, and socials so you can turn your brand into something worth buzzing about.
Belly Up to the Bar
SO I CAN CREATE YOUR buzz-worthy brand identity!
Hiring a talented designer to turn your happy place into a brand identity that people can’t stop eye-guzzling doesn’t have to break your balls, your bank account, or your spirit - or force you to cave on originality either!
grab your barstool today!
Your Tab = $1500
Your Burning Q's Answered
Click any questions below to see my sugar-free answer
I start the clock once you submit your Creative Brief as the work done before that depends on your timeframe. Once the clock starts, most projects are completed within 2-4 weeks. Design days are scheduled on a first come, first serve basis, and run seven hours long - typically starting at 9am EST and wrapping up at 4pm EST. Your only job during your design day is to be available for quick responses and decisions, I'll take care of everything else.
I'm happy to give you a tour of the "tasting room" so you can make sure I’ve got the eye-candy you’re looking for. Because this is a digital design service there are no refunds; however if you want to jump on a quick Zoom chat I’d love to give you a proper sneak peek of all of the asset collections - just email me (firstname.lastname@example.org) and I’ll send you a link to schedule a chat.
If you find yourself with a list of additional variations, and/or revisions you'd like me to make for you, my "Dre for Half a Day" service is perfect for that. You make me a Honey Do List and I'll smash that bad boy out during a 4-hour design day. Remember you have the editable source files so you can always make edits yourself!
You own it all, Buttercup!
Don’t worry about that, I've got your back! I'm here to make sure every brand identity is as original as it is stunning… so you’ll never run into an identity doppelgänger. Additionally, I retire pours once they are used 20 times so the collections will never become stale or overused.
The only additional elements you will have to buy are commercial licenses for any premium fonts included in your font theme. All run under $30. I'll provide a link to the most affordable place to purchase your fonts so you don’t have to hunt them down yourself.
I hope you do! That’s what my day rate services are for! Don’t let the sass and humor fool ya, I'm serious when I say I'm here to help you turn your brand into something worth buzzing about… in all areas needed.
+ Love Notes
Click any logo tile to eye-guzzle the full project + love note
Pour & Paint
OF DESIGNING A BRAND IDENTITY in a day
Your brand identity is a chorus of whispers that together chant your anthem and reinforce your edge. When the reveal banner is rolled back, Fixer Upper style, what happy place do you want to see on the other side? I double dog dare you to let me help you start trending with your kindreds!
grab your barstool today!
Your Tab = $995