FREE 3-PART SERIESHOW TO CREATE A FOOLPROOF COLOR PALETTE FOR YOUR BRANDIn this 3-part series you’re going to learn everything you need to know to create a branding color palette that’ll NEVER (evah) fail you.How can I be so sure? And I am sure! Because, on top of all the knowledge bombs I’m dropping, I’ve… Read More »
Identity
6 Ways To Style The “Stock” Out Of Your Stock Photography
6 WAYS TO STYLE THE STOCK OUT OFYour Stock PhotographyThe only thing more annoying than having to use stock photos is trying to find ones that ACTUALLY fit your style and topic. Most of them are vanillafied offerings designed to serve the masses, which coincidentally end up serving very few because, hello, VANILLA! Fun fact:… Read More »
4 Ways Of Creating Images Without Using Stock Photography
4 ways of creating imagesWithout Using Stock PhotographyHunting down the perfect stock photography for an image can rob you of more hours than it’s worth, which is why you really need to have a couple effortless alternatives waiting in your back pocket. When time is limited and you don’t have a viable stock photo at… Read More »
A Visual Guide to Using Transparent Overlays the Right Way
a visual guide to usingTransparent OverlaysThere are two sure fire ways to infuse your brand identity into your images to make them more memorable. 1.) Adding a headline or call to action in your font theme, and 2.) Applying your color palette. One of the simplest ways to kill both of those birds with one… Read More »
How To Use Fonts Like a Boss, Even If You’re a Design Newbie
A Non-Designer’s Guide toUsing Fonts CorrectlyWhile the power of visual storytelling is magical we’ve got a long way to go before text is extinct. Which means you better learn how to use fonts effectively or you’re going to be looking straight down the barrel of obscurity. Right out the gate I need to clarify a… Read More »
A Solopreneur’s Guide To Creating A Branded Watermark
a solopreneur’s guide to creating aBranded WatermarkGone are the days that watermarks are only for photographers protecting their images. These days knowing how to watermark your images is crucial for anyone creating visual content. If you’re creating content, you need watermarks like I need an ice cube in my Pinot Noir. Why is that? Not… Read More »
8 Branding Mistakes That Plague Most Non-Designers
8 Branding Design MistakesTHAT PLAGUE MOST NON-DESIGNERSWith the wide open opportunity for DIYers and newbies to create their own visual content these days comes the rampant creation of visual diarrhea. It’s nothing to beat yourself up about! Like anything new, you just need to dedicate time to learning how to avoid the most common visual… Read More »
