DITCH THE DIY
STEP UP TO THE BRANDING BAR FOR A DAY WITH DRE!
Designing a brand that’s as recognizable as your face + original as your fingerprint only takes ONE DAY with me!
Pull up a barstool. There’s a BETTER WAY!
Creating a red carpet ready brand doesn’t have to break your balls, your budget, or your spirit - and, no, you don’t have to cave on originality either!
It’s so much easier than you think.
YOUR BRAND IDENTITY IS A DESTINATION.
And that destination is your happy place (and not the kind you go to in your mind, when dunking your head in a barrel of vodka isn’t an option). I’m talking about that real spot you go (or would if you could) to unwind from life and untangle your day… week… month… or year!
IT’S THE “CENTRAL PERK” OF YOUR BRAND.
So the real question is, where would you (and your brand) spend all your time if you could? Perhaps…
Think long and hard because…
THIS IS THE MUSE FOR YOUR ENTIRE brand IDENTITY.
Your happy place is fully-stocked with all creative influence you’ll ever need. Don't believe me? Just look around and marvel at...
Every drip of inspiration you need to create a brand style that sets you galaxies apart.
RIGHT THERE AT YOUR FINGERTIPS.
No driving, clicking, or mind transplanting involved!
All the inspiration you’ll need to develop the creative direction for your brand identity and figure out what the entire visual world your brand will live in looks like is painted all over your happy place.
My
Dre For A Day design service is years of design mastery and brand strategy renovated into a personality-flavored branding bar.
IT'S LIKE HAVING
a personal Stylist and a brand new Wardrobe but for your business
The entire process is designed to give you the freedom to dream beyond your design skills so you can focus on the feelings rather than the fonts.
The nine step personality-backed design process I use to handcraft meaningful and memorable brands (in a single day) is part of my system called Brandishing You — which is a battle-tested, personality-first system for turning your ooey, gooey brain matter into a cash flow amusement park.
Here’s how easy YOUR BRANDing WILL BE WHEN WE DO IT Tasting Room style...
Step
No.1
GETTING STARTED
As soon as you belly up to the bar and pay your cover charge, you'll be given instant access to your Teachable dashboard where you can start working on your Getting Started Brief, which will guide you through the pre-work that needs to be completed before you can start picking the pours for your brand identity. Things like describing your happy place in graphic detail, creating your mood board, and building your brand photography suite - all of which will inspire the creative direction for your entire brand.
Step
No.2
SAMPLE THE pours
As soon as your Getting Started Brief is completed, your brand tasting will begin. You’ll be granted VIP access to my fully-stocked asset collections so you can “pour” over the concepts and start selecting the ingredients you want to include in your signature cocktail brand identity.
The Dre For A Day branding bar serves seven stunning assets, each with its own premium collection of pours (also known as concepts). All collections are loaded with a broad spectrum of styles and aesthetics.
You'll select all of the assets (your design wishlist) you want me to create, and together we'll prioritize them so we have a hit list to tackle on our design day. You also have the option to substitute any of the assets listed below if there is another type of asset you need instead. For example, if you don't need image templates, you can opt for PDF cover templates, or letterhead and a business card template. Our day will be customized to meet your specific needs!
Color
palette
48 pours in collection
Logo
suite
66 Pours In Collection
Font
theme
30 Pours In Collection
Pattern
suite
54 Pours In Collection
Stylistic
nuances
98 Pours In Collection
Photo
Styling
60 Pours In Collection
Image
templates
30 Pours In Collection
Step
No.3
PICK YOUR pours
Using the flight board Creative Brief I provide, you’re going to select the pour(s) that best capture the vibe and atmosphere of your happy place for each of the assets you've selected - tasting menu style. Don’t worry if things aren’t quite right, our day is about handcrafting them to perfection. Everything will be customized!
Color
palette
Iconic, Action & Accent colors defined
Logo
suite
Main, Secondary & Submark Logos
Font
theme
Headline, Sub headline, Accent & Body Font Defined
Pattern
suite
Two Patterns (in color variations across Palette)
Stylistic
nuances
Four Nuances (In Color Variations Across Palette)
Photo
styling
Three Styles (In Two Photo variations each)
Image
templates
five Square OR Pin Sized (in three Color Variations )
Step
No.4
mixology session
Once you’ve completed your Creative Brief I’ll send you a link to schedule our Mixology Session, a Zoom chat where we'll…
Step
No.5
schedule OUR design day
As a time-strapped business owner, I know you’d rather make the creative decisions and leave the design work and heavy clicking to the pros which is why the Dre For a Day branding bar is 100% done for you!
With both your Getting Started Brief and your Creative Brief in hand, along with any epiphanies that came up during our Mixology Session, we'll schedule your design day. On YOUR day (and it will be all yours!) I'll get to work concocting a brand identity so stunning it’s going to make your market jealous, your kindreds googly-eyed, and your family proud.
Step
No.6
MOCKUP TASTE TEST
It’s one thing to fall in love with ingredients. It’s a whole other to put a ring on the final product! I want to make sure you’re 100% in love before you say “I do” to your brand, so a proper taste test is the next order of business.
After your Mixology Session, but before your design day, I'll send you a mockup bundle (like the one shown here) that’s styled with each pour you’ve selected so you can see your brand identity start coming together - just like it’ll look in the “wild.”
You’ll then create a list of any questions, concerns, tweaks, and adjustments you want made to the pours you've chosen (things like color, logo, fonts, etc.), which you and I will work through on our design day. These mockups will be updated throughout our design day so you can see your entire brand coming to life as the day progresses.
Step
No.7
design day
On your design day, I'll boogie back into my laboratory to update your mockups with the feedback you've provided and together we'll work through the brand assets you've selected - including all the variations you want.
Throughout our design day, I'll be sending you updated mockups and screenshots (via Voxer, a messenger platform) for your feedback and approval as we work through the prioritized list of assets we created during the Mixology Session.
Every step of the way, you'll have the opportunity to request changes to make sure each asset is absolute perfection. Time is of the essence though, if you want to tackle the whole list in ONE day, so the quicker we nail down each asset the more we can get done. That's why it's so important that we're on the same page and that I completely understand your vision by the time we wrap up our Mixology Session.
Step
No.8
Brand Identity delivered
Within three business days after our design day, I'll send you a Google Drive link where you can download high resolution .pngs and .ai versions of each and every one of your brand assets so you can swan-dive into content creation right away!
Yep, you heard me right! Not only do I provide high resolution transparent versions of all of your brand assets but I also provide the editable Adobe Illustrator source files to boot.
NO ONE ELSE DOES THAT!
Step
No.9
STYLING DAY (OPTIONAL)
Most of my clients prefer that I take every drip of the guesswork out of styling their brand and content too, which is exactly what my Dre For A Day (Of Styling) is all about.
Having a hard-drive that's loaded with stunning brand assets is one thing, knowing how to actually use them out in the wild is a whole other!
During our second Dre For A Day (which is totally optional) we'll spend (over Voxer) creating a detailed, pixel-by-pixel brand manual that outlines exactly how to use each asset in your content, and I'll design templates for the actual content you create, so that by the time your fingers hit the mouse you know exactly how, when, and where to use each and every file in the "branding" folder on your hard-drive.
Belly Up to the Bar
Ready to hire a personality-flavored brand stylist to turn your wildest dreams into a brand you la la la looooove?
LET'S DO THE DAMN THANG!
DRE FOR A DAY
BRANDING BAR
Give me a day and I’ll style your brand so hard and with so much meaning, it’ll feel like I rummaged through your wildest dreams when you weren’t looking.
this package INCLUDES:
Your Tab = $2,500
DRE FOR two DAYs
BRANDING BAR + STYLING
Give me two days and I’ll style your brand, PLUS I’ll create a styling manual so detailed even a 10 year old will know how, when, and where to use each and every piece of your branding.
this package INCLUDES:
Your Tab = $4,500
F-TO-THE-A-TO-THE-Q
Your Burning Q's Answered
Sugar-free answers to the questions I get asked most
HOW LONG DOES THIS WHOLE PROCESS TAKE?
The actual design will take a day or two, depending on which package you choose. However, there is pre-work for you to complete (the Getting Started Brief and Creative Brief), which typically takes another day or two, depending on how quickly you connect with your happy place.
There's also a one hour Mixology Session for you and I to go over all of your pre-work, which will help us get in sync when it comes to the overall vision for the world your brand will live in. Design days are scheduled on a first come, first serve basis, and run seven hours long - typically starting at 9am EST and wrapping up at 4pm EST. Your only job during your design day(s) is to be available for quick responses and decisions, I'll take care of everything else.
WHAT HAPPENS IF I DON'T LIKE ANY OF YOUR POURS?
I'm happy to give you a tour of the "tasting room" so you can make sure I’ve got the eye-candy you’re looking for. Because this is a done-for-you design service there are no refunds; however if you want a proper sneak peek of all of the asset collections - just email me (dre@thesolopreneursociety.com) and I’ll send you a virtual tour.
WHAT IF I WANT ADDITIONAL REVISIONS AFTER OUR DESIGN DAY?
If you find yourself with a list of additional variations, and/or revisions you'd like me to make for you, my Dre For a Quarter Day or Dre for a Half Day services are perfect for that. You can make me a Honey Do List and I'll smash that bad boy out during a 2-4 hour design day. Remember you have the editable source files so you can always make edits yourself too!
WHO OWNS THE COPYRIGHT TO MY BRAND IDENTITY?
You own it all, Buttercup!
WHAT IF ANOTHER BRAND CREATES SOMETHING THAT LOOKS LIKE MY IDENTITY?
Don’t worry about that, I won't let that craziness happen, I've got your back! I'm here to make sure your brand identity is as original as it is stunning… so you never (EVAH!) have to worry about running into a brand identity doppelgänger. Additionally, I retire pours from my collections once they are used 10 times so my collections never become stale or overused.
WILL I HAVE TO BUY ANYTHING ELSE BEYOND THE DAY?
The only additional elements you'll have to buy are commercial licenses for any premium fonts we decide to include in your font theme. Most of the fonts I source out will run under $30. I'll provide a link to the most affordable place to purchase your fonts so you don’t have to hunt them down yourself.
CAN I HIRE YOU TO CREATE OTHER ASSETS FOR MY BRAND?
I hope you do! That’s what my Dre For A Day service is for! Don’t let the sass and humor fool ya, I'm serious when I say I'm here to help you turn your brand into something worth buzzing about… in all areas needed.
LOVE NOTES
AND I Didn't EVEN HAVE TO BRIBE ANYONE
THE-ANTi-OFF-THE-SHELF WAY OF DESIGNING A Brand IN A DAY!
Your brand is a chorus of whispers that together chant your anthem and reinforce your edge.
When the reveal banner is rolled back, Fixer Upper style, what happy place do you want to see on the other side? I double dog dare you to let me help you bring that atmosphere to life! 
DRE FOR A DAY
BRANDING BAR
this package INCLUDES:
Your Tab = $2,500
DRE FOR two DAYs
BRANDING BAR + STYLING
this package INCLUDES:
Your Tab = $4,500
meet your mixologist
i'm dre beltrami 👋
The OG Solopreneur Brand Strategist & Stylist
Don't freak out or anything, but I think I'm part human decoder ring. I mean, I can't read minds or anything, but I can "see" context and depth in ways that most people can't.
I just have this sixth sense when it comes to deciphering my kindred's mind, mouth, and methods, which has helped me cultivate a full-fledged framework for handcrafting a brand that's as recognizable as your face + original as your fingerprint before it's time to cook dinner.
It's called Brandishing You, and it's a product of the decades of work I’ve done on myself and the years of work I’ve done with my clients. It’s everything I’ve learned about turning an amazingly unique human being (or group of human beings) into a brand that looks, sounds, and feels like the Thelma to their idea customer's Louise.
Design and I have an understanding. It lets me wield it with fierce conviction, and I let it speak volumes. Let me help you come to an understanding with your instantly recognizable potential!
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